THE INFLUENCE OF ENTREPRENEURIAL MOTIVATION, ENTREPRENEURIAL SELF-EFFICACY, ENTREPRENEURIAL ORIENTATION TOWARD GREEN ENTREPRENEURIAL INTENTION

Nabil Umar Bayu Wisanggeni, Rizkyna Devi Kurniasih, Adi Pratama, Herni Justiana Astuti

Abstract


This study aims to analyze the influence of Entrepreneurial Motivation, Entrepreneurial Self-Efficacy (ESE), and Entrepreneurial Orientation toward Green Entrepreneurial Intention with ESE as an intervening variable between entrepreneurial motivation and green entrepreneurial intention. The respondent in this study is a management and accounting student-faculty of economics and business University of Muhammadiyah Purwokerto and obtained 71 respondents. The method in this research uses structural equation modeling with a partial least square approach. The result of the study reveals entrepreneurial motivation affect entrepreneurial self-efficacy, entrepreneurial motivation affects green entrepreneurial intention, entrepreneurial orientation does not affect on green entrepreneurial intention, entrepreneurial self-efficacydoes not affect green entrepreneurial intention, and entrepreneurial self-efficacy does not mediate relationship between entrepreneurial motivation toward green entrepreneurial intention.

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DOI: https://doi.org/10.3059/insis.v0i0.13595

DOI (PDF): https://doi.org/10.3059/insis.v0i0.13595.g8524

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