Optimizing the Adoption of QRIS: Analyzing Merchant Readiness and Customer Acceptance in CV Mandiri Kopi Medan Digital Payment Ecosystem

Isra Hayati, Hastuti Olivia, Alfi Amalia, Titis Budi Prihatin

Abstract


Development technology digital payments have bring change significant in the business world , including in sector business cafe . However, adoption technology such as QRIS (Quick Response Code Indonesian Standard) still face challenge related merchant readiness and acceptance Customers . Research This aiming For analyze merchant readiness and acceptance customer to QRIS adoption at CV Mandiri Kopi Medan. The research method used is approach qualitative with interview deep to owner and CV Mandiri Kopi customers . Research results show that part big merchant ready implementing QRIS, but constrained by the lack of training and constraints technical . On the side customers , even though many accept QRIS , concerns related data security and privacy is still become obstacle main . Research This recommend improvement training for merchants, education about security transaction for customers , as well as development infrastructure technology For maximize QRIS adoption . Implications from study This expected can support development system more digital payments effective and efficient in the sector business cafe.


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References


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DOI: https://doi.org/10.3059/insis.v0i0.22943

DOI (PDF): https://doi.org/10.3059/insis.v0i0.22943.g12790

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