THE EFFECTIVENESS OF QRIS IN INCREASING HALAL PRODUCT BUYING AND SELLING TRANSACTIONS

Riyan Pradesyah, Abdul Hadi Ismail

Abstract


This paper aims to analyze the effectiveness of the use of QRIS in increasing the transaction of buying and selling halal products in Medan City. Currently, the development of digital payments shows its existence in Indonesia, one of the uses of QRIS that continues to increase is the city of Medan. This study uses a qualitative descriptive approach, with data collection through books and previous research related to the research to be conducted. The results obtained are that the use of QRIS among halal products is very helpful, related to the ease of making transactions and also practical according to customers who make transactions on halal products.  The implementation of QRIS significantly increases the volume of transactions for buying and selling halal products. The convenience and speed offered by QRIS make consumers more comfortable in making payments, encouraging them to shop more. QRIS contributes to increasing financial inclusion, providing wider access to the public to transact digitally. This is especially important for businesses and consumers who previously did not have access to traditional banking services.


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References


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DOI: https://doi.org/10.3059/insis.v0i0.22662

DOI (PDF): https://doi.org/10.3059/insis.v0i0.22662.g12783

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