Vol 22, No 2 (2021)

Oktober - Maret

Table of Contents

Articles

Model Perilaku Brand Switching Konsumen Dalam Pembelian Produk Otomotif di Kota Medan
Nadia Ika Purnama, Yudi Siswadi, Siti Mujiatun
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151-163
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Literasi Keuangan dan Faktor Sosiodemografi terhadap Keputusan Investasi melalui Bias Perilaku
Farahiyah Sartika, Nurul Humairo
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164-177
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Kinerja Salesperson dan Kecerdasan Salesperson : Faktor kunci dari Keunggulan bersaing berkelanjutan bagi UMKM
Adi Santoso, Naning Kristiyana, Wahna Widhianingrum
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178-191
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Kualitas Produk dan Harga Terhadap Keputusan Pembelian dengan Purchase Intention Sebagai Variabel Intervening
Nur Sakinah, Fani Firmansyah
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192-202
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Peran Beban Kerja dan Motivasi Kerja dalam Mepengaruhi Kinerja Melalui Kepuasan Kerja
Indra Thalib, Rina Anindita, Dian Alfia Purwandari
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203-215
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Manajemen Sumber Daya Manusia: Unggul, Kreatif, dan Inovatif di Era Revolusi Industri 4.0
R. Sabrina
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216-222
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Pengukuran Kinerja Keuangan: Return on Equity (ROE) Dengan Atribusi Ekuitas
Marhaendra Kusuma, Prihat Assih, Diana Zuhroh
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223-243
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Strategi Pemasaran Terhadap Peningkatan Kinerja UMKM dimoderasi Teknologi pada masa Pandemi Covid-19
Satria Tirtayasa, Ira Nadra, Hazmanan Khair
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244-259
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Peran Job Crafting Terhadap Kinerja Guru Pada Masa Pandemi Covid Melalui Burnout Dan work Life Balance
Dita Di Apriyanti, Rina Anindita, Dian Alfia Purwandari
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260-278
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Apakah Profitabilitas Bank Syariah Didorong oleh Faktor Internal?
Laili Maghfiroh, Nur Hajijah, Zainal Musthafa, Umrotul Khasanah
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279-290
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Pengujian Konstruk Literasi Keuangan Mahasiswa
Mukmin Mukmin, Ade Gunawan, Muhammad Arif, Jufrizen Jufrizen
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291-303
abstract views: 0 times || downloaded: 0 times || downloaded: 0 times || DOI: https://doi.org/10.30596/jimb.v22i2.7080
Peran Komunikasi Media Sosial Yang Dibuat Perusahaan, Komunikasi Media Sosial Yang Dibuat Pengguna Terhadap Niat Beli Dimediasi Brand Passion
Livia Tamarasari Suhendra, Kurniawati Kurniawati, Duwi Mulyati, Olivia Windy, Endang Kurnia, Grade Banirohim
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304-318
abstract views: 0 times || downloaded: 0 times || downloaded: 0 times || DOI: https://doi.org/10.30596/jimb.v22i2.7694
Memprediksi Potensi Kebangkrutan Dengan Metode Fullmer H-Score Pada Usaha Mikro Kecil dan Menengah
Muh Fuad Alamsyah, Wiwin L. Husin, Zulkarnain I. Idris
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319-334
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Servant Leadership, Manajemen Mutu Pendidikan dan Budaya Organisasi Terhadap Kinerja Dosen
Aditya Bachtiar Firmansyah, Sonny Hersona
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335-350
abstract views: 0 times || downloaded: 0 times || downloaded: 0 times || DOI: https://doi.org/10.30596/jimb.v22i2.6813